{"id":16098,"date":"2019-05-02T11:47:44","date_gmt":"2019-05-02T11:47:44","guid":{"rendered":"http:\/\/www.ubikmedia.net\/estrategia-de-comunicacio-mediambiental\/"},"modified":"2022-02-18T15:12:13","modified_gmt":"2022-02-18T14:12:13","slug":"estrategia-de-comunicacio-mediambiental","status":"publish","type":"post","link":"https:\/\/www.ubikmedia.net\/ca\/estrategia-de-comunicacio-mediambiental\/","title":{"rendered":"Estrat\u00e8gia de comunicaci\u00f3 mediambiental"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p>Recentment, el bufet internacional <a href=\"http:\/\/www.uria.com\/es\/index.html\" target=\"_blank\" rel=\"noopener noreferrer\">Ur\u00eda Men\u00e9ndez<\/a> ens ha demanat la nostra col\u00b7laboraci\u00f3 en el disseny d&#8217;una estrat\u00e8gia de comunicaci\u00f3 mediambiental per a una companyia energ\u00e8tica en situaci\u00f3 de crisis de comunicaci\u00f3.<\/p>\n<p>La comunicaci\u00f3 mediambiental \u00e9s un aspecte de gran rellev\u00e0ncia per a qualsevol empresa industrial, essent essencial una divulgaci\u00f3 transparent i franca de les activitats i impactes ambientals que genera. Amb una estrat\u00e8gia de comunicaci\u00f3 adequada, s&#8217;aconsegueix forjar una imatge de fiabilitat i comprom\u00eds amb l&#8217;entorn, donant a con\u00e8ixer a l&#8217;administraci\u00f3 p\u00fablica, ve\u00efns, associacions ecologistes, clients, treballadors interns i mitjans de comunicaci\u00f3; els detalls de la feina que es realitza dia a dia.<\/p>\n<p>Per assolir amb \u00e8xit aquestes metes, hem col\u00b7laborat amb advocats mediambientals en l&#8217;elaboraci\u00f3 d&#8217;informes cientificot\u00e8cnics en els que, mantenint el rigor cient\u00edfic, s&#8217;han adaptat els missatges comunicatius a diversos p\u00fablics receptors, ja siguin autoritats governamentals o la ciutadania. A m\u00e9s, hem ofert assessorament estrat\u00e8gic i de gesti\u00f3 de crisi de comunicaci\u00f3 per tal d&#8217;apropar l&#8217;activitat de la companyia als ve\u00efns i associacions ecologistes, per a que aquesta es percebi com una activitat amable amb el medi ambient i compromesa amb la societat.<\/p>\n<p>Esperem que la nostra aportaci\u00f3 hagi ajudat a aconseguir una bona sintonia entre l&#8217;empresa i el seu entorn, aix\u00ed com facilitat la labor de defensa del bufet que els representa.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recentment, el bufet internacional Ur\u00eda Men\u00e9ndez ens ha demanat la nostra col\u00b7laboraci\u00f3 en el disseny d&#8217;una estrat\u00e8gia de comunicaci\u00f3 mediambiental per a una companyia energ\u00e8tica en situaci\u00f3 de crisis de comunicaci\u00f3. La comunicaci\u00f3 mediambiental \u00e9s un aspecte de gran rellev\u00e0ncia per a qualsevol empresa industrial,&#8230;<\/p>\n","protected":false},"author":2,"featured_media":16435,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[66,75],"tags":[],"class_list":["post-16098","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estrategia-comunicativa-ca","category-consultoria-ca"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Estrat\u00e8gia de comunicaci\u00f3 mediambiental - ubikmedia.net<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ubikmedia.net\/estrategia-de-comunicacion-medioambiental\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Estrat\u00e8gia de comunicaci\u00f3 mediambiental - ubikmedia.net\" \/>\n<meta property=\"og:description\" content=\"Recentment, el bufet internacional Ur\u00eda Men\u00e9ndez ens ha demanat la nostra col\u00b7laboraci\u00f3 en el disseny d&#8217;una estrat\u00e8gia de comunicaci\u00f3 mediambiental per a una companyia energ\u00e8tica en situaci\u00f3 de crisis de comunicaci\u00f3. La comunicaci\u00f3 mediambiental \u00e9s un aspecte de gran rellev\u00e0ncia per a qualsevol empresa industrial,...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ubikmedia.net\/estrategia-de-comunicacion-medioambiental\/\" \/>\n<meta property=\"og:site_name\" content=\"ubikmedia.net\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-02T11:47:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-18T14:12:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2018\/04\/Estrategia-uria-menendez.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" \/>\n\t<meta property=\"og:image:height\" content=\"420\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Eva Loste\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Eva Loste\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-de-comunicacion-medioambiental\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-de-comunicacion-medioambiental\\\/\"},\"author\":{\"name\":\"Eva Loste\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/#\\\/schema\\\/person\\\/d0934daa4b39b212708a009fba8d46a6\"},\"headline\":\"Estrat\u00e8gia de comunicaci\u00f3 mediambiental\",\"datePublished\":\"2019-05-02T11:47:44+00:00\",\"dateModified\":\"2022-02-18T14:12:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-de-comunicacion-medioambiental\\\/\"},\"wordCount\":248,\"image\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-de-comunicacion-medioambiental\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ubikmedia.net\\\/wp-content\\\/uploads\\\/2018\\\/04\\\/Estrategia-uria-menendez.jpg\",\"articleSection\":[\"Estrat\u00e8gia Comunicativa\",\"Consultoria\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-de-comunicacion-medioambiental\\\/\",\"url\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-de-comunicacion-medioambiental\\\/\",\"name\":\"Estrat\u00e8gia de comunicaci\u00f3 mediambiental - 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