{"id":17694,"date":"2020-01-26T16:39:47","date_gmt":"2020-01-26T15:39:47","guid":{"rendered":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/"},"modified":"2022-02-18T15:58:45","modified_gmt":"2022-02-18T14:58:45","slug":"estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami","status":"publish","type":"post","link":"https:\/\/www.ubikmedia.net\/ca\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/","title":{"rendered":"Estrat\u00e8gia i producci\u00f3 digital per al projecte de recerca biom\u00e8dica: TATAMI"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p>En enero de 2019, el Grupo de Investigaci\u00f3n de Gen\u00f3mica Traslacional del Dr. Rub\u00e9n Artero, que forma parte del Instituto de Investigaci\u00f3n Sanitario <a href=\"https:\/\/www.incliva.es\/\">INCLIVA<\/a> i de la <a href=\"https:\/\/www.uv.es\/\">Universidad de Valencia<\/a> (Espanya), va contactar amb nosaltres per demanar-nos l&#8217;elaboraci\u00f3 d&#8217;una estrat\u00e8gia de comunicaci\u00f3 digital, dins el marc del seu projecte TATAMI. Aquest projecte internacional, que va ser seleccionat amb un ajut de recerca en salut <a href=\"https:\/\/fundacionlacaixa.org\/ca\/convocatoria-la-caixa-projectes-investigacio-salut\">Health Research 2018 de \u00abla Caixa\u00bb<\/a>, t\u00e9 com a objectiu el disseny del primer f\u00e0rmac efectiu contra la <strong>Distr\u00f2fia Miot\u00f2nica de tipus 1<\/strong>, una greu malaltia neurodegenerativa per a la qual, fins ara, no s&#8217;ha trobat una cura o tractament.<\/p>\n<p>Els responsables del projecte volien donar a con\u00e8ixer la seva tasca investigadora a la comunitat cient\u00edfica i, especialment, als pacients afectats per aquesta malaltia i els seus familiars. Ens vam posar mans a l&#8217;obra: vam analitzar els espais web i les xarxes socials des d&#8217;on s&#8217;anava a fer la disseminaci\u00f3 del projecte, i els vam proposar l&#8217;elaboraci\u00f3 de diferents materials, en angl\u00e8s i en castell\u00e0, i un calendari de difusi\u00f3 que es compliria a llarg de l&#8217;2019.<\/p>\n<p>En concret, vam dissenyar i vam produir\u00a0<a href=\"https:\/\/vimeo.com\/380696003\">v\u00eddeo explicatiu <\/a>-que feia especial \u00e8mfasi en els or\u00edgens de la investigaci\u00f3 del Dr. Artero, l\u00edder mundial en l&#8217;estudi dels mecanismes moleculars de la malaltia-, un <em>teaser<\/em> del v\u00eddeo, diversos clips multim\u00e8dia d&#8217;animaci\u00f3 amb contingut espec\u00edfic per a experts i una infografia que explicava les principals caracter\u00edstiques de l&#8217;enfocament terap\u00e8utic de el projecte. Tot aix\u00f2 acompanyat, a m\u00e9s, de textos adaptats per a format web i diferents xarxes socials, en concret, per a Facebook, Twitter i Instagram.<\/p>\n<p>Ens il\u00b7lusiona haver participat en aquest projecte, paradigma de la investigaci\u00f3 pionera que es porta a terme al nostre pa\u00eds, en col\u00b7laboraci\u00f3 amb altres centres de primer nivell a Europa. I esperem que, aviat, el f\u00e0rmac pugui arribar als que ho necessiten.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En enero de 2019, el Grupo de Investigaci\u00f3n de Gen\u00f3mica Traslacional del Dr. Rub\u00e9n Artero, que forma parte del Instituto de Investigaci\u00f3n Sanitario INCLIVA i de la Universidad de Valencia (Espanya), va contactar amb nosaltres per demanar-nos l&#8217;elaboraci\u00f3 d&#8217;una estrat\u00e8gia de comunicaci\u00f3 digital, dins el&#8230;<\/p>\n","protected":false},"author":3,"featured_media":17690,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[66,73,84,137],"tags":[104,105],"class_list":["post-17694","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estrategia-comunicativa-ca","category-comunicacio-digital","category-multimedia-ca","category-projectes-no-eu-competitius","tag-distrofia-ca","tag-investigacion-biomedica-ca"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Estrat\u00e8gia i producci\u00f3 digital per al projecte de recerca biom\u00e8dica: TATAMI - ubikmedia.net<\/title>\n<meta name=\"description\" content=\"Difusi\u00f3n digital de TATAMI: una investigaci\u00f3n puntera que persigue el primer tratamiento efectivo contra la Distrofia Miot\u00f3nica de tipo 1\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Estrat\u00e8gia i producci\u00f3 digital per al projecte de recerca biom\u00e8dica: TATAMI - ubikmedia.net\" \/>\n<meta property=\"og:description\" content=\"Difusi\u00f3n digital de TATAMI: una investigaci\u00f3n puntera que persigue el primer tratamiento efectivo contra la Distrofia Miot\u00f3nica de tipo 1\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/\" \/>\n<meta property=\"og:site_name\" content=\"ubikmedia.net\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-26T15:39:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-18T14:58:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2020\/08\/img_TATAMI-e1610127439768.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Blanca\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Blanca\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/\"},\"author\":{\"name\":\"Blanca\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/#\\\/schema\\\/person\\\/035bee95e095646181a28f0e3d8c4e61\"},\"headline\":\"Estrat\u00e8gia i producci\u00f3 digital per al projecte de recerca biom\u00e8dica: TATAMI\",\"datePublished\":\"2020-01-26T15:39:47+00:00\",\"dateModified\":\"2022-02-18T14:58:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/\"},\"wordCount\":351,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ubikmedia.net\\\/wp-content\\\/uploads\\\/2020\\\/08\\\/img_TATAMI-e1610127439768.png\",\"keywords\":[\"distrofia\",\"investigaci\u00f3n biom\u00e9dica\"],\"articleSection\":[\"Estrat\u00e8gia Comunicativa\",\"Comunicaci\u00f3 Digital\",\"Multim\u00e8dia\",\"Projectes (no EU) competitius\"],\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/\",\"url\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/\",\"name\":\"Estrat\u00e8gia i producci\u00f3 digital per al projecte de recerca biom\u00e8dica: TATAMI - ubikmedia.net\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ubikmedia.net\\\/wp-content\\\/uploads\\\/2020\\\/08\\\/img_TATAMI-e1610127439768.png\",\"datePublished\":\"2020-01-26T15:39:47+00:00\",\"dateModified\":\"2022-02-18T14:58:45+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/#\\\/schema\\\/person\\\/035bee95e095646181a28f0e3d8c4e61\"},\"description\":\"Difusi\u00f3n digital de TATAMI: una investigaci\u00f3n puntera que persigue el primer tratamiento efectivo contra la Distrofia Miot\u00f3nica de tipo 1\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.ubikmedia.net\\\/wp-content\\\/uploads\\\/2020\\\/08\\\/img_TATAMI-e1610127439768.png\",\"contentUrl\":\"https:\\\/\\\/www.ubikmedia.net\\\/wp-content\\\/uploads\\\/2020\\\/08\\\/img_TATAMI-e1610127439768.png\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ubikmedia.net\\\/ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Estrat\u00e8gia i producci\u00f3 digital per al projecte de recerca biom\u00e8dica: TATAMI\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/#website\",\"url\":\"https:\\\/\\\/www.ubikmedia.net\\\/\",\"name\":\"ubikmedia.net\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ubikmedia.net\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/#\\\/schema\\\/person\\\/035bee95e095646181a28f0e3d8c4e61\",\"name\":\"Blanca\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g\",\"caption\":\"Blanca\"},\"url\":\"https:\\\/\\\/www.ubikmedia.net\\\/ca\\\/author\\\/blanca\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Estrat\u00e8gia i producci\u00f3 digital per al projecte de recerca biom\u00e8dica: TATAMI - ubikmedia.net","description":"Difusi\u00f3n digital de TATAMI: una investigaci\u00f3n puntera que persigue el primer tratamiento efectivo contra la Distrofia Miot\u00f3nica de tipo 1","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/","og_locale":"ca_ES","og_type":"article","og_title":"Estrat\u00e8gia i producci\u00f3 digital per al projecte de recerca biom\u00e8dica: TATAMI - ubikmedia.net","og_description":"Difusi\u00f3n digital de TATAMI: una investigaci\u00f3n puntera que persigue el primer tratamiento efectivo contra la Distrofia Miot\u00f3nica de tipo 1","og_url":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/","og_site_name":"ubikmedia.net","article_published_time":"2020-01-26T15:39:47+00:00","article_modified_time":"2022-02-18T14:58:45+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2020\/08\/img_TATAMI-e1610127439768.png","type":"image\/png"}],"author":"Blanca","twitter_card":"summary_large_image","twitter_misc":{"Escrit per":"Blanca","Temps estimat de lectura":"2 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/#article","isPartOf":{"@id":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/"},"author":{"name":"Blanca","@id":"https:\/\/www.ubikmedia.net\/#\/schema\/person\/035bee95e095646181a28f0e3d8c4e61"},"headline":"Estrat\u00e8gia i producci\u00f3 digital per al projecte de recerca biom\u00e8dica: TATAMI","datePublished":"2020-01-26T15:39:47+00:00","dateModified":"2022-02-18T14:58:45+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/"},"wordCount":351,"commentCount":0,"image":{"@id":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2020\/08\/img_TATAMI-e1610127439768.png","keywords":["distrofia","investigaci\u00f3n biom\u00e9dica"],"articleSection":["Estrat\u00e8gia Comunicativa","Comunicaci\u00f3 Digital","Multim\u00e8dia","Projectes (no EU) competitius"],"inLanguage":"ca","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/","url":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/","name":"Estrat\u00e8gia i producci\u00f3 digital per al projecte de recerca biom\u00e8dica: TATAMI - ubikmedia.net","isPartOf":{"@id":"https:\/\/www.ubikmedia.net\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/#primaryimage"},"image":{"@id":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2020\/08\/img_TATAMI-e1610127439768.png","datePublished":"2020-01-26T15:39:47+00:00","dateModified":"2022-02-18T14:58:45+00:00","author":{"@id":"https:\/\/www.ubikmedia.net\/#\/schema\/person\/035bee95e095646181a28f0e3d8c4e61"},"description":"Difusi\u00f3n digital de TATAMI: una investigaci\u00f3n puntera que persigue el primer tratamiento efectivo contra la Distrofia Miot\u00f3nica de tipo 1","breadcrumb":{"@id":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/#primaryimage","url":"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2020\/08\/img_TATAMI-e1610127439768.png","contentUrl":"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2020\/08\/img_TATAMI-e1610127439768.png","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/www.ubikmedia.net\/estrategia-y-produccion-digital-del-proyecto-de-investigacion-biomedica-tatami\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ubikmedia.net\/ca\/"},{"@type":"ListItem","position":2,"name":"Estrat\u00e8gia i producci\u00f3 digital per al projecte de recerca biom\u00e8dica: TATAMI"}]},{"@type":"WebSite","@id":"https:\/\/www.ubikmedia.net\/#website","url":"https:\/\/www.ubikmedia.net\/","name":"ubikmedia.net","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ubikmedia.net\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Person","@id":"https:\/\/www.ubikmedia.net\/#\/schema\/person\/035bee95e095646181a28f0e3d8c4e61","name":"Blanca","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/secure.gravatar.com\/avatar\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g","caption":"Blanca"},"url":"https:\/\/www.ubikmedia.net\/ca\/author\/blanca\/"}]}},"_links":{"self":[{"href":"https:\/\/www.ubikmedia.net\/ca\/wp-json\/wp\/v2\/posts\/17694","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ubikmedia.net\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ubikmedia.net\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ubikmedia.net\/ca\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ubikmedia.net\/ca\/wp-json\/wp\/v2\/comments?post=17694"}],"version-history":[{"count":3,"href":"https:\/\/www.ubikmedia.net\/ca\/wp-json\/wp\/v2\/posts\/17694\/revisions"}],"predecessor-version":[{"id":17826,"href":"https:\/\/www.ubikmedia.net\/ca\/wp-json\/wp\/v2\/posts\/17694\/revisions\/17826"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ubikmedia.net\/ca\/wp-json\/wp\/v2\/media\/17690"}],"wp:attachment":[{"href":"https:\/\/www.ubikmedia.net\/ca\/wp-json\/wp\/v2\/media?parent=17694"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ubikmedia.net\/ca\/wp-json\/wp\/v2\/categories?post=17694"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ubikmedia.net\/ca\/wp-json\/wp\/v2\/tags?post=17694"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}