{"id":18853,"date":"2024-05-02T12:34:58","date_gmt":"2024-05-02T10:34:58","guid":{"rendered":"https:\/\/www.ubikmedia.net\/?p=18853"},"modified":"2024-05-03T15:03:21","modified_gmt":"2024-05-03T13:03:21","slug":"captacio-per-al-programa-csic-cocrea","status":"publish","type":"post","link":"https:\/\/www.ubikmedia.net\/ca\/captacio-per-al-programa-csic-cocrea\/","title":{"rendered":"Captaci\u00f3 per al programa CSIC COCREA"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p><b>El 2023, el CSIC va llan\u00e7ar el seu hub d&#8217;innovaci\u00f3 oberta CONVERGE. En el marc d&#8217;aquest hub, <\/b><a href=\"https:\/\/converge.csic.es\/csic-cocrea-soluciones-a-retos-2023\/\" target=\"_blank\" rel=\"noopener\"><b>naixia el programa CSIC COCREA<\/b><\/a><b> per impulsar la cocreaci\u00f3 publicoprivada de solucions a reptes globals. En aquesta primera edici\u00f3, els reptes eren la resist\u00e8ncia als antimicrobians i les energies netes i sostenibles, i UbiK va treballar amb l&#8217;equip que lidera el hub CSIC CONVERGE per preparar l&#8217;estrat\u00e8gia i materials de captaci\u00f3. El resultat han estat 10 nous projectes de col\u00b7laboraci\u00f3 d&#8217;investigadors del CSIC amb empreses, que inicien el seu cam\u00ed el 2024.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">L&#8217;enc\u00e0rrec que va rebre UbiK va ser acompanyar-los en el<\/span><b> proc\u00e9s de llan\u00e7ament de la nova convocat\u00f2ria d&#8217;innovaci\u00f3 CSIC COCREA<\/b><span style=\"font-weight: 400;\">, un repte dels que sempre ens agrada perqu\u00e8 combina l&#8217;estrat\u00e8gia i la creativitat en comunicaci\u00f3 amb la il\u00b7lusi\u00f3 de veure n\u00e9ixer alguna cosa nova. Les nostres tasques van incloure la<\/span><b> conceptualitzaci\u00f3 i el desenvolupament de marca; el suport en l&#8217;estrat\u00e8gia de captaci\u00f3 d&#8217;empreses, el disseny i acompanyament en els actes presencials i virtuals de matchmaking<\/b><span style=\"font-weight: 400;\">, a Madrid i b2match respectivament, i l&#8217;<\/span><b>estrat\u00e8gia i creaci\u00f3 de creativitats de la difusi\u00f3 dels primers projectes CSIC COCREA.<\/b><\/p>\n<div style=\"width: 600px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-18853-1\" width=\"600\" height=\"338\" loop autoplay preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2024\/05\/CSIC_Cocrea_Resumen.mp4?_=1\" \/><a href=\"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2024\/05\/CSIC_Cocrea_Resumen.mp4\">https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2024\/05\/CSIC_Cocrea_Resumen.mp4<\/a><\/video><\/div>\n<p><span style=\"font-weight: 400;\"><br \/>\nA m\u00e9s dels productes de difusi\u00f3 de resum, els vam proposar la <\/span><b>creaci\u00f3 d&#8217;un conjunt de creativitats per projecte<\/b><span style=\"font-weight: 400;\"> que els ofereixen una gran versatilitat per acompanyar la difusi\u00f3 del projecte al llarg de la seva vida i f\u00e0cils d\u2019utilitzar, per promoure que els investigadors i les empreses tamb\u00e9 els facin servir en la difusi\u00f3 del projecte, afavorint aix\u00ed la visibilitat de la marca CSIC COCREA.<\/span><\/p>\n<p>&nbsp;<\/p>\n<div style=\"width: 600px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-18853-2\" width=\"600\" height=\"338\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2024\/05\/CSIC_Cocrea_Inmunobiota.mp4?_=2\" \/><a href=\"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2024\/05\/CSIC_Cocrea_Inmunobiota.mp4\">https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2024\/05\/CSIC_Cocrea_Inmunobiota.mp4<\/a><\/video><\/div>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">El projecte liderat per Ana Castro, la vicepresidenta de Transfer\u00e8ncia del Coneixement del CSIC, i el seu equip, Ana Sanz i Raquel Ballestero, no nom\u00e9s ha estat molt estimulant per a UbiK, sin\u00f3 tamb\u00e9 molt necessari per impulsar nous projectes de col\u00b7laboraci\u00f3 entre la recerca i l&#8217;empresa. <\/span><b>L&#8217;\u00e8xit de participaci\u00f3 ho avala: es van presentar 31 reptes concrets de 33 empreses per afrontar la resist\u00e8ncia als antimicrobians o accelerar la transformaci\u00f3 cap a energies netes i sostenibles, que van despertar l&#8217;inter\u00e8s de 150 investigadors del CSIC. Ja tenim ganes de con\u00e8ixer els reptes CSIC COCREA 2024!<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El 2023, el CSIC va llan\u00e7ar el seu hub d&#8217;innovaci\u00f3 oberta CONVERGE. En el marc d&#8217;aquest hub, naixia el programa CSIC COCREA per impulsar la cocreaci\u00f3 publicoprivada de solucions a reptes globals. En aquesta primera edici\u00f3, els reptes eren la resist\u00e8ncia als antimicrobians i les&#8230;<\/p>\n","protected":false},"author":3,"featured_media":18861,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[60,66,77,80],"tags":[],"class_list":["post-18853","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies-ca","category-estrategia-comunicativa-ca","category-emprenedoria","category-esdeveniments"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Captaci\u00f3 per al programa CSIC COCREA - ubikmedia.net<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ubikmedia.net\/ca\/captacio-per-al-programa-csic-cocrea\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Captaci\u00f3 per al programa CSIC COCREA - ubikmedia.net\" \/>\n<meta property=\"og:description\" content=\"El 2023, el CSIC va llan\u00e7ar el seu hub d&#8217;innovaci\u00f3 oberta CONVERGE. 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