Are gender stereotypes influencing school career choices? According to the GenTIC research group of the Universitat Oberta de Catalunya (UOC), gender roles and stereotypes still present in our society influence the self-perception that girls' and boys' have of their competences, and they condition their academic and...
Last March, the health technology solutions company Stacks asked us to work on the definition and design of an advertising campaign for one of its products, Canal Paciente. It is a clinical management interactive platform that allows healthcare professionals to establish online relationships with...
At the beginning of the year, we proposed to Ercros to develop a series of communication products to disseminate the environmental actions carried out by the company in the centenary factory of Flix. In particular, we suggested that it would be interesting to disseminate...
As we already told you, since mid-2015 we have been working together with the coordination team of the European project RRI Tools in the development of several communication products related to the project. RRI is the acronym for Responsible Research and Innovation, an EU strategy...
On 16th March, the website and results of the TRAM-S project (TRAnsfer of results of Medical research to decision-making in the Sanitary field) were presented. The project main outcomes consisted on building an online tool to assess clinical practice guidelines (CPG) quality and, at the...
The Ateneus de Fabricació is a network of public FabLabs promoted by the Barcelona City Council aimed at transforming neighborhoods and promoting social innovation through the talent and the activity of its citizens. One of the most important challenges about the Ateneus initiative is to...
In January last year, UbiK media was asked to draw up a Communication Plan, both internal and external, to promote awareness and attract opportunities regarding the R&D activity of the Universitat Oberta de Catalunya (UOC). Particularly, we were asked to lead the definition of theCommunication...
Information and communication technologies (ICT) are utterly inundating every aspect of our daily lives. Actually, their potential was already expected and, in fact, even the former United Nations Secretary General Kofi Annan said that they could improve the lives of everyone on the planet. In...
During the summer months we have continued collaborating with CosmoCaixa, the Science Museum of "La Caixa" Banking Foundation, giving them support in spreading its many activities. This summer, for example, the Museum reopened the doors on Mondays (the rest of the year CosmoCaixa remains closed that...
At the end of 2014, researchers from the Gender & ICT Research Programme within the Universitat Oberta de Catalunya (UOC) contacted us with the need of making a wider dissemination of their studies and investigations, which analyse the role of women regarding the advancements in...
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