{"id":16688,"date":"2019-04-12T08:06:55","date_gmt":"2019-04-12T08:06:55","guid":{"rendered":"http:\/\/www.ubikmedia.net\/?p=16688"},"modified":"2020-08-26T18:04:14","modified_gmt":"2020-08-26T16:04:14","slug":"communication-plan-for-the-rdi-centre-irec","status":"publish","type":"post","link":"https:\/\/www.ubikmedia.net\/en\/communication-plan-for-the-rdi-centre-irec\/","title":{"rendered":"COMMUNICATION PLAN FOR THE R+D+i CENTRE, IREC"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p>In mid 2018, IREC (the Catalonia Institute for Energy Research) asked us to draft a strategic follow-up for its action plan for the institute\u2019s 10th anniversary, as well as drawing up a communication plan for the next three years.<\/p>\n<p>Within the framework of the institute&#8217;s 10th anniversary, Ubik Media designed and ran an internal workshop for the organisation dedicated to recognising and celebrating the successes of the IREC, a leading centre for technological innovation around the world in fields such as developing new energy sources and methods for the intelligent storage, distribution and management of energy in collaboration with public authorities and the industrial sector. It was a pleasure to see the team at the institute respond so enthusiastically to this recognition of the scope and importance of their work.<\/p>\n<p>We are currently involved in drawing up a communication plan for the institute. We want to reinforce their internal communication, set up a short and medium term press strategy, and shape their communication messages with the aim of producing successful communications that make an impact, sharing successes in research and knowledge transfer and placing an emphasis on the social, economic and academic improvements that result from their projects.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In mid 2018, IREC (the Catalonia Institute for Energy Research) asked us to draft a strategic follow-up for its action plan for the institute\u2019s 10th anniversary, as well as drawing up a communication plan for the next three years. Within the framework of the institute&#8217;s&#8230;<\/p>\n","protected":false},"author":3,"featured_media":16689,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[61,79],"tags":[],"class_list":["post-16688","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies-en","category-communication-strategy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>COMMUNICATION PLAN FOR THE R+D+i CENTRE, IREC - ubikmedia.net<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"COMMUNICATION PLAN FOR THE R+D+i CENTRE, IREC - ubikmedia.net\" \/>\n<meta property=\"og:description\" content=\"In mid 2018, IREC (the Catalonia Institute for Energy Research) asked us to draft a strategic follow-up for its action plan for the institute\u2019s 10th anniversary, as well as drawing up a communication plan for the next three years. Within the framework of the institute&#8217;s...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/\" \/>\n<meta property=\"og:site_name\" content=\"ubikmedia.net\" \/>\n<meta property=\"article:published_time\" content=\"2019-04-12T08:06:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-08-26T16:04:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2019\/04\/IREC.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1281\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Blanca\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Blanca\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/\"},\"author\":{\"name\":\"Blanca\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/#\\\/schema\\\/person\\\/035bee95e095646181a28f0e3d8c4e61\"},\"headline\":\"COMMUNICATION PLAN FOR THE R+D+i CENTRE, IREC\",\"datePublished\":\"2019-04-12T08:06:55+00:00\",\"dateModified\":\"2020-08-26T16:04:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/\"},\"wordCount\":208,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ubikmedia.net\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/IREC.jpg\",\"articleSection\":[\"success Stories\",\"Communication Strategy\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/\",\"url\":\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/\",\"name\":\"COMMUNICATION PLAN FOR THE R+D+i CENTRE, IREC - ubikmedia.net\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ubikmedia.net\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/IREC.jpg\",\"datePublished\":\"2019-04-12T08:06:55+00:00\",\"dateModified\":\"2020-08-26T16:04:14+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/#\\\/schema\\\/person\\\/035bee95e095646181a28f0e3d8c4e61\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.ubikmedia.net\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/IREC.jpg\",\"contentUrl\":\"https:\\\/\\\/www.ubikmedia.net\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/IREC.jpg\",\"width\":1920,\"height\":1281,\"caption\":\"irec\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/plan-de-comunicacion-para-el-centro-de-idi-irec\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ubikmedia.net\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"COMMUNICATION PLAN FOR THE R+D+i CENTRE, IREC\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/#website\",\"url\":\"https:\\\/\\\/www.ubikmedia.net\\\/\",\"name\":\"ubikmedia.net\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ubikmedia.net\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.ubikmedia.net\\\/#\\\/schema\\\/person\\\/035bee95e095646181a28f0e3d8c4e61\",\"name\":\"Blanca\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g\",\"caption\":\"Blanca\"},\"url\":\"https:\\\/\\\/www.ubikmedia.net\\\/en\\\/author\\\/blanca\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"COMMUNICATION PLAN FOR THE R+D+i CENTRE, IREC - ubikmedia.net","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/","og_locale":"en_US","og_type":"article","og_title":"COMMUNICATION PLAN FOR THE R+D+i CENTRE, IREC - ubikmedia.net","og_description":"In mid 2018, IREC (the Catalonia Institute for Energy Research) asked us to draft a strategic follow-up for its action plan for the institute\u2019s 10th anniversary, as well as drawing up a communication plan for the next three years. Within the framework of the institute&#8217;s...","og_url":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/","og_site_name":"ubikmedia.net","article_published_time":"2019-04-12T08:06:55+00:00","article_modified_time":"2020-08-26T16:04:14+00:00","og_image":[{"width":1920,"height":1281,"url":"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2019\/04\/IREC.jpg","type":"image\/jpeg"}],"author":"Blanca","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Blanca","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/#article","isPartOf":{"@id":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/"},"author":{"name":"Blanca","@id":"https:\/\/www.ubikmedia.net\/#\/schema\/person\/035bee95e095646181a28f0e3d8c4e61"},"headline":"COMMUNICATION PLAN FOR THE R+D+i CENTRE, IREC","datePublished":"2019-04-12T08:06:55+00:00","dateModified":"2020-08-26T16:04:14+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/"},"wordCount":208,"commentCount":0,"image":{"@id":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2019\/04\/IREC.jpg","articleSection":["success Stories","Communication Strategy"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/","url":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/","name":"COMMUNICATION PLAN FOR THE R+D+i CENTRE, IREC - ubikmedia.net","isPartOf":{"@id":"https:\/\/www.ubikmedia.net\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/#primaryimage"},"image":{"@id":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2019\/04\/IREC.jpg","datePublished":"2019-04-12T08:06:55+00:00","dateModified":"2020-08-26T16:04:14+00:00","author":{"@id":"https:\/\/www.ubikmedia.net\/#\/schema\/person\/035bee95e095646181a28f0e3d8c4e61"},"breadcrumb":{"@id":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/#primaryimage","url":"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2019\/04\/IREC.jpg","contentUrl":"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2019\/04\/IREC.jpg","width":1920,"height":1281,"caption":"irec"},{"@type":"BreadcrumbList","@id":"https:\/\/www.ubikmedia.net\/plan-de-comunicacion-para-el-centro-de-idi-irec\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ubikmedia.net\/en\/"},{"@type":"ListItem","position":2,"name":"COMMUNICATION PLAN FOR THE R+D+i CENTRE, IREC"}]},{"@type":"WebSite","@id":"https:\/\/www.ubikmedia.net\/#website","url":"https:\/\/www.ubikmedia.net\/","name":"ubikmedia.net","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ubikmedia.net\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.ubikmedia.net\/#\/schema\/person\/035bee95e095646181a28f0e3d8c4e61","name":"Blanca","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/480e47a1d0caa14d60f86bdf6de370731f819903b45e21cd424e50a27e35ffed?s=96&d=mm&r=g","caption":"Blanca"},"url":"https:\/\/www.ubikmedia.net\/en\/author\/blanca\/"}]}},"_links":{"self":[{"href":"https:\/\/www.ubikmedia.net\/en\/wp-json\/wp\/v2\/posts\/16688","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ubikmedia.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ubikmedia.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ubikmedia.net\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ubikmedia.net\/en\/wp-json\/wp\/v2\/comments?post=16688"}],"version-history":[{"count":1,"href":"https:\/\/www.ubikmedia.net\/en\/wp-json\/wp\/v2\/posts\/16688\/revisions"}],"predecessor-version":[{"id":16690,"href":"https:\/\/www.ubikmedia.net\/en\/wp-json\/wp\/v2\/posts\/16688\/revisions\/16690"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ubikmedia.net\/en\/wp-json\/wp\/v2\/media\/16689"}],"wp:attachment":[{"href":"https:\/\/www.ubikmedia.net\/en\/wp-json\/wp\/v2\/media?parent=16688"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ubikmedia.net\/en\/wp-json\/wp\/v2\/categories?post=16688"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ubikmedia.net\/en\/wp-json\/wp\/v2\/tags?post=16688"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}