{"id":19724,"date":"2025-10-09T09:47:23","date_gmt":"2025-10-09T07:47:23","guid":{"rendered":"https:\/\/www.ubikmedia.net\/?p=19724"},"modified":"2025-10-09T09:47:23","modified_gmt":"2025-10-09T07:47:23","slug":"european-project-ecf4clim-strategic-communication-climate-action","status":"publish","type":"post","link":"https:\/\/www.ubikmedia.net\/en\/european-project-ecf4clim-strategic-communication-climate-action\/","title":{"rendered":"European project ECF4CLIM: strategic communication for climate action"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p><span style=\"font-weight: 400;\">The <\/span><a href=\"http:\/\/www.ecf4clim.eu\"><b>ECF4CLIM<\/b><\/a><span style=\"font-weight: 400;\"> European project was born with an urgent mission: to develop and validate a <\/span><b>European Competence Framework (ECF)<\/b><span style=\"font-weight: 400;\"> that empowers the educational community to take action against climate change and move towards sustainable development.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With this goal in mind, all project partners, coordinated by the <\/span><a href=\"https:\/\/www.ciemat.es\/\"><b>Centre for Energy, Environmental and Technological Research<\/b><\/a><b> (CIEMAT)<\/b><span style=\"font-weight: 400;\">, designed the ECF4CLIM roadmap through a multidisciplinary and highly participatory process involving educational institutions across Europe. This document identifies the key competences, as well as the factors that enable or hinder the improvement of environmental performance within educational institutions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this context, <\/span><b>UbiK media<\/b><span style=\"font-weight: 400;\"> contributed to the project\u2019s communication dimension. Specifically, we were responsible for:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>The strategic review of the communication plan<\/b><span style=\"font-weight: 400;\">, integrating recommendations from European oversight and complementing it with an updated action plan aligned with the project\u2019s new challenges.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Designing a <\/b><a href=\"https:\/\/ecf4clim.eu\/wp-content\/uploads\/2024\/10\/ECF4CLIM-factsheet_vBC6.pdf\"><b>FactSheet<\/b><\/a><span style=\"font-weight: 400;\">, a one-page visual document summarising all key project information to facilitate understanding and dissemination among stakeholders and partner organisations.<\/span><b><img decoding=\"async\" class=\"alignnone size-full wp-image-19717 lazyload\" data-src=\"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2025\/10\/Captura-de-pantalla-2025-10-09-092102-1.png\" alt=\"\" width=\"1626\" height=\"914\" data-srcset=\"https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2025\/10\/Captura-de-pantalla-2025-10-09-092102-1.png 1626w, https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2025\/10\/Captura-de-pantalla-2025-10-09-092102-1-300x169.png 300w, https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2025\/10\/Captura-de-pantalla-2025-10-09-092102-1-1024x576.png 1024w, https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2025\/10\/Captura-de-pantalla-2025-10-09-092102-1-768x432.png 768w, https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2025\/10\/Captura-de-pantalla-2025-10-09-092102-1-1536x863.png 1536w, https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2025\/10\/Captura-de-pantalla-2025-10-09-092102-1-700x393.png 700w, https:\/\/www.ubikmedia.net\/wp-content\/uploads\/2025\/10\/Captura-de-pantalla-2025-10-09-092102-1-539x303.png 539w\" data-sizes=\"(max-width: 1626px) 100vw, 1626px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1626px; --smush-placeholder-aspect-ratio: 1626\/914;\" \/><\/b><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Designing and developing the project\u2019s official website<\/b><span style=\"font-weight: 400;\">:<\/span><a href=\"http:\/\/www.ecf4clim.eu\"> <span style=\"font-weight: 400;\">www.ecf4clim.eu<\/span><\/a><span style=\"font-weight: 400;\">, an engaging, user-friendly portal that serves as the cornerstone of the project\u2019s communication strategy.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Scripting and editing a results video<\/b><span style=\"font-weight: 400;\">, an audiovisual piece showcasing ECF4CLIM\u2019s progress and achievements, created to capture attention and generate impact across diverse audiences.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><iframe title=\"YouTube video player\" data-src=\"https:\/\/www.youtube.com\/embed\/LZ0jDV9vjF8?si=dDBmIf0J_tRrqBc2\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" src=\"about:blank\" class=\"lazyload\" data-load-mode=\"0\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">At <\/span><b>UbiK media<\/b><span style=\"font-weight: 400;\">, we believe that <\/span><b>communication is also a form of transformation<\/b><span style=\"font-weight: 400;\">. That\u2019s why being part of a project that places education at the heart of climate action not only inspires us, it deeply connects us with its purpose.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The ECF4CLIM European project was born with an urgent mission: to develop and validate a European Competence Framework (ECF) that empowers the educational community to take action against climate change and move towards sustainable development. With this goal in mind, all project partners, coordinated by&#8230;<\/p>\n","protected":false},"author":2,"featured_media":19708,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[95,74,79,85,49,133],"tags":[],"class_list":["post-19724","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-proyectos-en","category-digital-communication","category-communication-strategy","category-multimedia-en","category-general","category-european-projects"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>European project ECF4CLIM: strategic communication for climate action - ubikmedia.net<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ubikmedia.net\/proyecto-europeo-ecf4clim-comunicacion-estrategica-cambio-climatico\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"European project ECF4CLIM: strategic communication for climate action\" \/>\n<meta property=\"og:description\" content=\"The ECF4CLIM European project was born with an urgent mission: to develop and validate a European Competence Framework (ECF) that empowers the educational community to take action against climate change and move towards sustainable development. 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